Nordkraft design store

Concept store danois au bord du Canal Saint Martin

“I moved to Paris from Copenhagen seven years ago and spent these years working on my second passion, digital, doing online communication for different agencies. I always wanted to combine these two passions and that’s pretty much how Nordkraft online concept store was born.”, shares Camilla.

nordkraft-design-suedois-boutique-paris-east-village-1The products at the pop-up store are carefully selected by Camilla herself in order to create a coherent expression, look and feel. But even her pop-up store couldn’t have come together without some digital gems.

“It’s clean and simple, very intuitive. The challenge I had  before opening the pop-up store was making sure that products that come in different categories match in terms of style and looks. ”